Wednesday, January 29, 2020

Condom Manufacturers Essay Example for Free

Condom Manufacturers Essay 1. The online survey is faster and inexpensive, regardless of sample size; there are no printing, postage, labor, travel or telephone costs. And the answers are more honest than other channels. 2.(1) do you like shopping online? A. Yes B. No (2) Do you know where you can get a condom? A. Yes B. No (3) Which place is your prefer for purchasing the condoms? A. Supermarket B. Vending machine C. Online D. Sex shop E. other place (4) Do you feel embarrassing or strange feeling when you are buying condoms? A. Yes B. No (5) Is it convenient for you when you want to buy condom? A. Yes B. No (6) Why do you think it is difficult to obtain a condom? A. too expensive B. they are sold too far away C. embarrassed D. it is hard to find a good brand 3. In order to know the reason why there are 30% buyers still have some reservations about buying condoms, first of all, we have to use the survey methods of primary research. Secondly, the motivation research can be used, which consists of projective technique and focus group discussion. We can give some incomplete sentences  and ask the research respondent to complete them. Therefore, we can base on the result to analyze the personality and innermost thought of the respondent. Moreover, observing consumer behavior in the marketplace is another important way to collect market research data. We only record consumer behavior without questioning them and usually without their even being aware of the process. For example, do the buyers read the package? Do they compare prices? The last method is called experimental research. If Durex Company increase the retail price of a particular product, will that lead to fewer sales in the store? To discover the correlation between these factors, we may conduct an experiment, in which we gather data by manipulating certain factors under tightly controlled conditions to test cause and effect. For example, we can change the price for one group, and observe the effect of that change on anther variable, usually sales. After the data have been collected, the final step is to analysing, interpreting and presenting these research data. 4. Firstly of all, we would like to say, the main purpose of using condom is to prevent pregnancy, and it is for the sex using. For the business ethic, the condom manufacturers has responsible and duty for the 14-16 years old people, according to the some countries policy that sex under 18 years old is not legal. Therefore; on the business ethic and policy part, the condom manufacturers should take some actions for the teenager user, for example, prohibit sell condom to less than 16 years old people or mention some warning sentences on the condom bag. Furthermore, the condom manufacturers should also attention when they operate in the advertisements.

Tuesday, January 21, 2020

Affirmative Action :: essays research papers

Affirmative Action Ten percent too much or too little? Over two hundred years ago the country was founded by a group of white european christian men wanting to make a better home for themselves and their families. They wrote the Declaration of Independence to form the basis for their beliefs that all men are created equal. This was followed by another document, the Constitution. The Constitution set a foundation of expectations for the government and the people. The Constitution has been modified with amendments over the years. Some of these changes included basic rights for classes or groups of people that were not included in the original document. Today these changes have been incorporated into the life style of the American people and are considered as part of everyday life. One group of changes has been in the rights of different groups of people. This includes women’s rights, veteran’s rights, along with minority rights. The government also ensured the rights of people through civil rights acts and executive orders. T hese civil rights acts addressed discrimination in employment, government grants, loans or contracts and education. The first executive order addressing equal opportunity in the work place was 10925 signed in March 1961. (1995) Another, Executive Order 11246 dated September 24, 1965 and amended by Executive Order 11375 dated October 13, 1967 put federal requirements in place that mandate employers to add affirmative action programs in business practices to aid hiring and advancement of minorities. This order was to support and help the recognition and treatment of the following categories; race, religion, color, national origin and sex. (Gutierrez) This was to help diversify the work place while assisting the incorporation of differences in society. The order would not allow quotes but directed the use of programs and goals to achieve the desired effects of incorporating more diversity in the work place. There are other government methods to encourage the fair treatment of people, independent of the previously listed groups. The Civil Rights Act of 1964 has many regulations and rules against discrimination in educational institutions. These rules apply to institutions as an employer, but also to student admissions. These rules state that the â€Å"†¦affirmative action programs must be â€Å"narrowly tailored† to remedy past discrimination†¦Ã¢â‚¬  (Gutierrez) Diversity and discrimination has been an area of concern and focus for over 50 years, as can be seen by the dates in the previously stated government actions.

Monday, January 13, 2020

Burger King & Television advertisements for its products

A good promotion can help in increasing the sales and bad promotions reduce the market share. The message strategy of Burger King should be to create a buzz among the youth with shrewd marketing tactics. The prime strength of Burger King is to provide a customized burger, however weird it might be. This can be the biggest leverage point as different customers may have different demands with very few or no one to cater to them. They should not go for the main stream promotion such as Television advertisements for its products.Among the youth the culture of keeping in touch is via webmail. So using this mode would prove more effective considering the fact that youth comprises the bigger consumer chunk. Crispin might not have a very easy and smooth sailing journey while developing this message and in ensuring that consumers understand the message correctly. In order to create buzz Crispin has to develop an image for Burger King which symbolizes the youth. Hence the message should be suc h that it does not seem to be too commercial and â€Å"uncool.† They need to succeed in surprising the audience which would create the buzz leading to exposure. Crispin is required to create a message that can ‘gain attention, hold interest, arouse desire and elicit action. ’ BK should use a spokesperson which represents the youth and they can easily identify themselves with MTV personalities or persons from popular Rock Bands can be used as spokesperson for BK as MTV is one of the most watched channels among the youth and they also love to listen to Rock Bands.BK should spend the money on an Integrated Advertising Campaign. By not directly promoting BK’s product they created a buzz which leads to more promotion than directly promoting the product which is too obvious and does not appeal the target audience. Major focus should be on webmail and the advertising should be capable of creating a buzz. This would lead to the maximum penetration among its target customers which is the youth. Works Cited Page Philip Kotler, Marketing Management, Millennium Edition, Pearson Education Publishers, Delhi, 2000

Saturday, January 4, 2020

New York Alfred A. Knopf - 1407 Words

Maddy Shuman Mrs. Rankin English III honors 25 November 2014 Palacio, R J. Wonder. New York: Alfred A. Knopf, 2012. Wonder by R J, Palacio tells the story of a ten-year old boy, August. August Pullman is a young boy with extreme facial abnormalities. August says, â€Å"Whatever you’re thinking, it’s probably worse.† In that quote, August is referring to his face; all his life he has recivred stares and horrified looks. Due to his 27 surgeries, he has been homeschooled. It is now time for him to start the fifth grade, but on top of that, he is also about to start attending a public school. The story is told from multiple point of view. The reader gets the point of views of August, his sister Via and her boyfriend, Summer and Jack, as well as an old friend of his sister, Miranda. The Pullman family lives in a townhouse in present day Upper Manhattan in New York City. Auggie s middle school, Beecher Prep, is within walking distance from his home.Via s school, on the other hand, is about a fifteen minute drive. Before August attends his new school, he gets to check it out first. He also gets the opportunity to meet three new people: Jack Will, Julian, and Charlotte. â€Å" What’s the deal with your face? I mean were you in a fire of something?† This is when August gets that feeling that this could be the worst decision he has ever made. However, August’s final decision is to attend Beecher. His first day of school is similar to what he expected. People staying away from him andShow MoreRelatedThe Black Man and Langston Hughes1601 Words   |  7 Pagesnatural beauty of Africa and dreaded being caged in the mayhem of civilization. He searched his roots back in Africa. Primitivism had already become a fascinating alternative for people for people not interested in the 2nd industrial revolution. It gave new meaning of going back to the roots and ones identity. The poem â€Å"The Negro Speaks of Rivers† is an example of the of the urge and need of the Negro to go back to his own land to find ethnic connections. The poet says: Ive known rivers: Ive knownRead MoreKate Chopin s The Awakening1704 Words   |  7 PagesLangston Hughes. Ed. Arnold Rampersad. New York: Alfred A. Knopf, 1994. Print. ---. â€Å"I, Too.† The Collected Poems of Langston Hughes. Ed. Arnold Rampersad. New York: Alfred A. Knopf, 1994. Print. ---. â€Å"Let American Be America Again.† The Collected Poems of Langston Hughes. Ed. Arnold Rampersad. New York: Alfred A. Knopf, 1994. Print. ---. â€Å"The Negro Speaks of Rivers.† The Collected Poems of Langston Hughes. Ed. Arnold Rampersad. New York: Alfred A. Knopf, 1994. Print. ---. â€Å"The Weary Blues.† TheRead MoreThe Creation Of Waiting For Nothing By Tom Kromer986 Words   |  4 Pagesof Georgia for $9.95 (New Noteworthy). Kromer’s book was mentioned in April 1, 1935 as a best selling book (Best Sellers here and Elsewhere). Overall, the years that Kromer spent while he was homeless had a great impact towards the creation of his novel. Secondly, Alfred A. Knopf played a significant role in the publication of the novel Waiting for Nothing which was published in June 28, 1935. Knopf was born in New York City in 1892 and died at the age of 91. In 1915, Knopf left Doubleday to startRead More Hitlers Rise To Power Essay1709 Words   |  7 Pagessupport, but he wanted nothing less than absolute power. While Hitler was in jail Ernst Rà ¶hm took control of the party and expanded the army from 2,000 to 30,000. Rà ¶hm became more popular than Hitler did, so Hitler left the party. He started another new army, again with only a few men. They were called the Schutzstaffel (SS), and they eventually joined up with the original Brownshirts. They used fear and powerful speaking to gain support and followers. He said, All epoch-making revolutionary eventsRead MoreFounding Brothers Book Review Essay627 Words   |  3 PagesEllis, Joseph J.  Founding Brothers: The Revolutionary Generation.  New York: Alfred A. Knopf, 2000. Pr int. The book being critiqued in the following review is Founding Brothers by Joseph Ellis. Ellis’ goal in writing this book was to define the political events and achievements that gained historical significance because they framed the successive history of the United States. Ellis wrote on this specific topic because he felt the need to argue the fact that the American Revolution and the greatnessRead MoreIdentity in the Poetry of Langston Hughes2807 Words   |  12 Pagesand lamented over being caged in the circus of civilization. He searched his roots back in Africa. Primitivism had already become a fascinating alternative for the people who were not satisfied with the modern industrial civilization. It gave a new impetus to the tendency to go back to the roots and to become conscious of ones identity. The poem The Negro Speaks of Rivers is an example of the urge and need of the Negro to go back to his own land to find ethnic connections. The poet says:Read MoreThe Arab-Israeli Six Day War791 Words   |  4 Pagesthe significant factors that tipped the warfare scale in favor of the Israelis. Air War Successes One of the major factors contributing to the success of the IAF was the advance planning and training that had been ongoing for years. This was not a new threat to the Israeli nation, and previous wars with the Arab nations had taught them that peace without significant force to back it would fail. They analyzed the last war of 1948 and scrutinized it for areas that could be a weakness in future conflictsRead More Search for Identity in the Poetry of Langston Hughes Essay2704 Words   |  11 PagesAfrica and lamented over being caged in the circus of civilization. He searched his roots back in Africa. Primitivism had already become a fascinating alternative for the people who were not satisfied with the modern industrial civilization. It gave a new impetus to the tendency to go back to the roots and to become conscious of ones identity. The poem The Negro Speaks of Rivers is an example of the urge and need of the Negro to go back to his own land to find ethnic connections. The poe t says: Read MoreSummary Of The Book That Stood Out At Me Were Little 917 Words   |  4 Pagesthat location can talk about the adventures your loved ones being passed on in life. This†¯book†¯Alfred A. Knopf, Inc.†¯talks about how†¯a college student Daniel Okrent†¯needed†¯to know about publishing from his idol Robert Gottlieb. After sending a few letters to him,†¯Daniel received a letter back from Robert, telling him whenever you are in New York City you should visit him.†¯Immediately, he flew to New York City†¯and met with Mr. Gottlieb and they talked for a very long time. Within two hours he endedRead More Differences Between Martin Luther King and Malcolm X Essays1146 Words   |  5 Pagessupposed to be your friend. He may be friendly, but hes not your friend (261). However, in a later work of his, 1965, one can see that Malcolm was learning to accept whites as possible allies. I tried in every speech I made to clarify my new position regarding white people - I dont speak against the sincere, well meaning, good white people. I have learned that there are some. I have learned that not all white people are racists (367). Yet, while Malcolm learned over a period